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Ready for whatever’s in the air

Switch to SmokeBlock when smoke, smog and stronger odors call for extra protection.

Smarter cleaning on autopilot

Built-in sensors detect changes in your air and automatically adjust cleaning

Blue Pure 311i Max + SmokeBlock Filter Bundle
Blue Pure 311i Max + SmokeBlock Filter Bundle
Blue Pure 311i Max + SmokeBlock Filter Bundle
Blue Pure 311i Max + SmokeBlock Filter Bundle
Blue Pure 311i Max + SmokeBlock Filter Bundle
Blue Pure 311i Max + SmokeBlock Filter Bundle
Blue Pure 311i Max + SmokeBlock Filter Bundle
Blue Pure 311i Max + SmokeBlock Filter Bundle
Blue Pure 311i Max + SmokeBlock Filter Bundle
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3.0
Rated 3.0 out of 5 stars
3.0 Stars (2 Reviews)

Blue Pure 311i Max + SmokeBlock Filter Bundle

Smart, quiet air purification with an extra SmokeBlock filter for added support against wildfire smoke, smog and strong odor

Save 20%

Designed for

Medium rooms, bedrooms, home offices

Great for

Wildfire season, smoky days, strong odors

One Time Shipment
  • 1 Air Purifier
  • 1 Particle & Carbon Filter
  • 1 SmokeBlock Filter
  • 1 Pre-Filter in Stockholm Fog
  • 1 Replacement Filter
  • Save 15% on every filter
  • Pay when we send it
Select Filter Type

  • Free & fast shipping
  • 30 day home trial
  • Free extended warranty

Smart, quiet clean air for the spaces you spend the most time in. Powerful purification for fresher rooms, restful nights and more comfortable days.

  • Quickly cleans 525 ft² every 12.5 minutes & 2,520 ft² in 1 hour
  • 2x activated carbon boosts smoke and odor removal
  • Refreshes bedrooms and everyday spaces fast
  • Automatically adjusts when your air changes
  • Runs whisper quiet for sleep and focus
  • Gives you easy control at home or away
  • Auto Mode keeps cleaning effortless
  • Specialized filters for your needs
  • Accurate filter lifetime tracking
  • Control from anywhere

Ready for whatever’s in the air

Switch to SmokeBlock when smoke, smog and stronger odors call for extra protection.

Smarter cleaning on autopilot

Built-in sensors detect changes in your air and automatically adjust cleaning

Why choose Blue Pure 311i Max?

4 layers of filtration remove
99.97%
¹ of airborne pollutants

HEPASilent™ technology combines electrostatic and mechanical filtration to capture tiny airborne pollutants like pollen, dust and smoke, faster* and quieter⁴ than traditional HEPA.

Meet our filters

  • Particle & Carbon

    Our original filter. Removes allergens and traps light household odors from pets, cooking and smoke

  • SmokeBlock

    2x more activated carbon than our original filter. Removes up to 99.99%³ of wildfire smoke

  • AllergenBlock⁵

    Extra protection against allergens. Traps and neutralizes dust, pollen and pet dander

"...notably quiet performance, terrific energy efficiency, and a display shutoff. The Blueair app lets you monitor your air quality and adjust the machine’s settings remotely. And it’s a particularly attractive machine..."

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Exclusive features in the Blueair app

Independently proven performance

Proud to be a Certified B Corp

As a B Corp, we’re part of a global community of businesses that meet high standards of social and environmental impact.

  • Free and fast shipping

  • 30 day home trial

  • Extended warranty

Click and Drag to Rotate 360°

Technical Specifications

  • Dimensions(HxWxD)

    19 x 12.5 x 12.5

  • Product Weight

    7.8 lb

  • Energy Consumption

    32 W

  • Sound level

    23-50 dB

  • Air outlet

    Top

  • Recommended room size

    439 ft²

  • Air changes per hour (ACH)

    4.8

  • Clean air delivery rate (CADR)

    Pollen 365 cfm
    Dust 314 cfm
    Smoke 283 cfm

  • Number of filters

    1

  • Speed control options

    1 - 2 - 3 - Auto - Night

FAQ

Our HEPASilent™ dual filtration technology removes 99.97%¹ of airborne particles down to 0.1 microns, ensuring pollen, cooking odors, smoke, dust, pet dander, mold, chemicals, allergen matter and even tiny particles such as viruses and bacteria², are captured with minimal noise and energy consumption.

3.0
Rated 3.0 out of 5 stars
Based on 2 reviews
Total 5 star reviews: 1 Total 4 star reviews: 0 Total 3 star reviews: 0 Total 2 star reviews: 0 Total 1 star reviews: 1
50%would recommend this product
2 reviews
  • C
    Celeste
    10 months ago
    Rated 5 out of 5 stars
    It Does Its Work!

    A really quiet, really effective air purifier. With the occasional wildfires in Colorado, and, in fact from as far away as British Columbia, our skies have been hazy most of the summer...and now my home is not part of that scene!

  • OV
    Olivea V.
    Verified Reviewer
    5 months ago
    Rated 1 out of 5 stars
    DONT PURCHASE

    This machine spewed black soot all over my apartment in the middle of the night. I am not the first person to have reported this problem if you check Amazon comments/reviews. DISGUSTED. Took DAYS to clean and still finding soot everywhere!!!!!

    B Profile picture for Blueair
    Blueair
    5 months ago

    We are truly sorry to hear about your experience with the Blue Pure 311i Max+. This is not normal behavior, and we sincerely apologize for the disruption and cleanup you had to deal with. We see that you’ve connected with our support team and received assistance. If you have any questions or need help in the future, please don’t hesitate to reach out. We’ll be happy to assist you.

¹ Tested on PM 2.5 up to 90 mins

² Based on ELISA deactivation testing of Pollen (Cry J1), Pet Dander (Fel d1, Can F1), Dust Mite Matter (Der f1) on the filter media in 60 minutes.

³ Compared to standard in-unit filter. Based on removal testing of particles 0.4-0.7 μm in 60min in a 30m3 room. Performance may vary.

⁴ When similar CADR was measured, Blueair models with mechanical and electrostatic filtration achieved less noise with less energy than same models with only H13 HEPA mechanical filtration.

⁵AllergenBlock refers to inanimate allergens pollen, dust and pet dander.

*Comparing CADR performance of Blueair models with mechanical and electrostatic filtration vs same models with only H13 HEPA mechanical filtration.

Note: CADR and room size values have been updated to meet new DOE standards. Website listings reflect the most accurate information. You may notice slight differences versus product packaging during the transition.