Meet the Blue family
Signature performance with customizable design
Plug and play simplicity
Customizable washable pre-filter colors
High performance in a lightweight, compact package
Simple one-button control
360° air intake so you can place anywhere
Meet Blue
Blue models increase fan speed when diminishing air quality is detected (when cooking, vacuuming, etc.) and return it to a lower speed once pollution dissipates.
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Trusted Education Partner of British Health Professional Academy
Mama-reporter Certified
TestMagazine Award 2021
Top Parent World Choice 2022
Signature performance
Captures 99.9% of SARS-COV-2 (COVID-19)*
*Blue Pure 411 Auto/Blue 3210 tested to remove SARS-COV-2 in a 640ft³ chamber, in 60 mins on high. Performed under standard laboratory conditions and actual performance may vary. Not proven to kill SARS-CoV-2 or prevent transmission of COVID-19.
Meet the families of Blueair purifiers
Independently proven performance
Verifide® for performance and Clean Air Delivery Rate (CADR).
Rated as energy-efficient air purifiers.
Identified as one of the quietest products within the category.
Certified to meet ozone safety standards.
Zero Ozone Verified (<5 ppb) by Intertek Sustainability Program.