Blue Pure 311
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Compact yet powerful. One-button operation. 360 degrees of advanced, ultra-quiet filtration. Just plug this powerful performer in, and let the good air flow. Cleaning the air has never been this easy.
Filters the air in a 340 ft² space in about 12.5 min¹ (4.8x an hour, based on AHAM recommended removal rate) or up to 1,632ft² in one hour on high speed to effectively lower particle levels and maintain a comfortable environment in medium spaces like primary bedrooms and playrooms.
An outer fabric washable pre-filter starts the process by removing larger particles. This also extends the life of the main filter.
The main particle filter removes everything from pollen, dust and pet dander to viruses and bacteria.
Then a layer of activated carbon goes to work, ridding households of light odors from pets, cooking and smoking.
Only Blueair air purifiers use HEPASilent™ dual filtration technology, delivering maximum filtration with minimum noise. This dual filtration technology pioneered by Blueair combines electrostatic charging of particles and mechanical filtration along with a unique filter designed to produce more² clean air, cleaning your air much faster and more quietly³ than traditional HEPA filtration alone.
a single button
With just one button to press and keep an eye on for filter status, you'll never be fussing with settings or left wondering about air quality.
Easily customize your air purifier to sleekly blend into any space with up to five washable pre-filter fabric colors. Scandinavian inspired Arctic Trail is included.
A 360-degree air intake means you can place the 311 Auto almost anywhere without compromising performance. Combine this with its compact and lightweight design, and you have an air purifier that is easy to move and place wherever suits you.
can sleep on
Get clean air while you work or sleep without disruption. Operates at noise-levels that are a whisper quiet 23 dB on its lowest speed, and no louder than a 53 dB rainfall on its highest setting.
ENERGY STAR rated for best-in-class efficiency. This certified air purifier uses less energy (3W) than the average LED lightbulb (about 10W) so it’s kind to your wallet and the planet. Confidently run it for quality air 24/7.
While the colorful fabric of the washable pre-filter looks great, it also extends the life of its primary filter by catching large particles. Its fabric can be vaccummed or put in a washing machine for easy cleaning.
With just one button to press and keep an eye on for filter status, you'll never be fussing with settings or wondering about air quality.
Never worry about your filter's quality with a built-in LED warning system that glows red when you are due for a refresh. For optimal performance, we recommend replacing filters every 6 months.
Interact with your air purifier and it brightens up for easy reading, then after approx.. 7 seconds, the LED light will automatically dim. Leaving you and your environment undisturbed.
Wi-Fi connectivity for remote controlNo
Filter replacement indicatorYes
Speed control options1 - 2 - 3
Items packaged individually within box - please read manual for set-up instructions.
Blue Pure 311 air purifier
Blue Pure 311 Particle + Carbon Filter
Washable pre-filter in Arctic Trail
Filter TypeParticle filter + Carbon sheet. Activated coconut shell carbon. Non-woven gradient Polypropelyne fibers. Free of chemicals and binders. Fiber shedding resistance.
Dimensions(HxWxD)18.5 x 10.2 x 10.2 in
Energy consumption3-36 W
Sound level23-54 dB(A)
Filter recyclingPlastic. Check your local recycling requirements for carbon.
Recommended filter change6 months (4,380 hours) when used 24 hours a day
Recommended room size340 ft2
Air changes per hour (ACH)4.8
Clean air delivery rate (CADR) - Pollen210 cfm
Clean air delivery rate (CADR) - Dust210 cfm
Clean air delivery rate (CADR) - Smoke220 cfm
Number of filters1
Guarantee clean air for years to come with up to 2-years of warranty coverage when you register your air purifier.
While they look similar, our Blue Pure 311 is not the same air purifier as the Blue Pure 311 Auto, which features our upgraded auto-mode functionality and increased Clean Air Delivery Rate (CADR) performance. Due to the size difference, each respective model will have its own replacement filter and pre-filter accessories. All other features stay relatively the same. For the Blue Pure 311, simply press the button on top to control settings depending on your air quality conditions and preferences. To upgrade to Blue Pure 311 Auto, shop here.
With many of the same features of the 411 model, the 311 differs in its slightly larger overall size, larger recommended room size (up to 340 ft² in 12.5 min), and higher Clean Air Delivery Rate (CADR). It also features our newer pre-filter colors!
To extend the Limited Warranty from one year to two (2) years, simply complete the product registration form in the 'Warranty' section of your customer account, within (60) days of purchase or register through the Blueair mobile app.
Vacuum the exterior of the fabric pre-filter to remove dust as often as you'd like. When the pre-filter requires a deeper clean, it can be washed on a gentle, low-temperature cycle in the washing machine. Hang to dry.
Press and hold down the LED button for 10 seconds to reset the replacement filter indicator.
The LED indicator will turn yellow after 5 months of operation to warn that it's almost time to change the filter. When the indicator light turns red (one month later), it’s time to change the main filter.
The lights on the LED touch-button indicate the selected fan speed setting. Touch once to set to Night mode (low fan speed, no LEDs lit). This is recommended for uninterrupted sleep at night. Press twice for everyday mode (medium fan speed) and three times for boost mode (high fan speed). Press a fourth time to turn the air purifier off.
While they look similar, our Blue Pure 311 is not the same air purifier as the Blue Pure 311 Auto, which features our upgraded auto-mode functionality and increased Clean Air Delivery Rate (CADR) performance. Due to the size difference, the Blue Pure 311 Auto SmokeBlock filter is not compatible with the Blue Pure 311 air purifier.
¹Based on third-party testing of removal rate of fine particles according to GB/T18801-2015 standard and pollen removal rate according to AHAM AC/1-2019 standard. According to AHAM, air changes per hour (ACH) is the measure of the outside air volume added to a space divided by the volume of that space over a set amount of time.
²Comparing CADR performance of Blueair models vs same models with only H13 HEPA.
³At similar CADRs, Blueair Protect 7400 series achieved less noise than same models with only H13 HEPA. Noise refers to the dB(A) difference in acoustic power.
*Based on removal testing of particles 0.4-0.7um in 60min in a 30m³ room. Performance may vary.
**Tested on benzene, toluene, nitrogen oxide, sulfur dioxide.